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In-the-Co

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Welcome to In-The-Co, a business blog with a difference.

No matter where you are in your journey, here you’ll find a wealth of resources created especially for small and mighty business owners by my panel of small and mighty industry experts The Co’s.

Each contributing editor is an expert in their field so stay connected, join the conversation and discover the latest news, tips and advice from The Co’s.

Covering everything from wholesale and finance to SEO, digital, advertising and product development, this is your one-stop destination for all things retail and small business.

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Have negative thoughts hindered your efforts to root, grow and thrive? Your personal beliefs about yourself and your life matter more than you realise.  In fact, those beliefs become the very foundation upon which you build your life. How do you recognise self-sabotaging thoughts? Some common self-limiting thoughts are: “I’ll never be able to save any […]

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Catherine Erdly, Retail Business Consultant shares her top tips on building and nurturing a community before turning them into paying customers. Retailers that are succeeding in 2019 are doing so because they are building communities. If you look at the most popular names in the markets they have a narrative and a fan base that […]

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Often a creative business owner does not see themselves as a numbers person so shy away from grappling the figures in their business. In this blog, Catherine Erdly runs through the top reasons that you need to get comfortable with the numbers in your business. Everyone has their inclinations, some of us are more creatively […]

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Nothing can give you a bigger buzz in a product business than a best seller flying off your shelves. In this article, Catherine Erdly outlines what you can learn from your successes, and how to use them to power your business forwards. Don’t you just love it when a product sells like hot cakes? Who […]

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In this article, Catherine Erdly shares the importance of a monthly review, and which key figures you need to be tracking. It’s easy to get lost in the minutiae of your business; the day to day tasks that keep things ticking over like replenishing stock, dealing with customer enquiries, posting orders, etc. Just running a […]

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In this article, Catherine Erdly, retail consultant and strategist outlines how you can look for the bottlenecks in your business that could block future growth. It’s natural for business owners to want to grow their business – to sell more products, to develop their core team, and to increase their profits. However, not every company […]

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In this article, Catherine Erdly, founder of Future Retail Consulting, looks at three ways to boost your bottom line by identifying areas where you could be losing money in your small product business. How much stock do you have? Do you know how much stock you are holding in your business?  If you make your […]

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In this article Retail Business Consultant, Catherine Erdly shares why ‘Hero Products’ are imperative for the success of your small business and why 80% of your incomes comes from just 20% of your range. Where do you take most of your money? When you review your sales, have you ever looked at not just how […]

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In a challenging retail climate, it can be difficult see how you can grow your business and keep up with the relevant retail news, in this article, wholesale expert Therese Oertenblad explores how you as a small business owner can use some of the retail trends of 2019 to grow your wholesale. Experience led retail […]

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The news at the moment is full of stories about large high street retailers in trouble. If you own a retail business or are planning to start one, you’re probably wondering what’s next for the retail industry, in this article Retail Business Consultant, Catherine Erdly shares her thoughts on what’s next for the Great British […]

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