Welcome to In-The-Co, a business blog with a difference.
No matter where you are in your journey, here you’ll find a wealth of resources created especially for small and mighty business owners by my panel of small and mighty industry experts The Co’s.
Each contributing editor is an expert in their field so stay connected, join the conversation and discover the latest news, tips and advice from The Co’s.
Covering everything from wholesale and finance to SEO, digital, advertising and product development, this is your one-stop destination for all things retail and small business.
While there is so much to do when running a business, there are some common areas Sophie French hears from her clients in which they spend so much time in, that they’ve got no time to actually be creating clients. Here are four of the most common areas she hears her clients focusing on, which […]
In this ‘feature-length’ knowledge packed episode of Small and Mighty Conversations, I have a fantastic chit chat with Therese Oertenblad, founder of Small Business Collaborative and expert in all things retail wholesale! Therese shares a bit about her business journey and how she got started in wholesale as well as her why for founding her […]
We know that when you’re new to PR, getting to grips with all the terms is hard, and knowing what to prioritise is even harder. In this article, Rosie Davies-Smith will take you through the do’s and don’ts of fashion and lifestyle PR to help set you off on the right foot and avoid the […]
It’s wedding season! Which means it’s a great time to tap into these four 2020 wedding trends. Whether you’re solely a wedding based business, or you sell home & gift products. Read through these four 2020 weddings trends, put together by Joanne Griffin, founder of Arnold & Bird, and see how you can add them to […]
Succeeding as an independent fashion company is a tough business. Competition is rife in the fashion start-up world, trends are moving at a faster pace than imaginable and as a result, your customer’s wants and needs are constantly fluctuating with the times. In such a daunting industry, a creative rut is to be expected, but […]
In this weeks episode, I am chatting with Cardiff based ‘side hustler’ Claire Hill, TV producer by day, jewellery and hair accessories business owner by night. Claire is the founder of Claire Hill Designs, which she has been running alongside her day-job since 2012. In this episode Claire and I chat about being risk-averse in […]
In this article, Catherine Erdly shares the importance of a monthly review, and which key figures you need to be tracking. It’s easy to get lost in the minutiae of your business; the day to day tasks that keep things ticking over like replenishing stock, dealing with customer enquiries, posting orders, etc. Just running a […]
When potential customers browse products on your website and/or add them to their cart, but don’t follow through with a purchase, what do you do? Do you have methods to entice them back? Carly Stringer, Ads Strategist has a solution. Abandoned Cart Statistics British shoppers abandon online baskets worth almost £30 a month, potentially resulting […]
In this weeks episode, I am chatting with a PR pro, Rosie Davies-Smith, founder of PR Dispatch and LFA. Rosie founded LFA in 2013, as she wanted to make PR even more accessible for brands with a great product. PR Dispatch her second business, born a few years ago, provides brands with everything they need to maximise their […]
In this episode, I chat to Kate Greenhalgh, founder and one half of the husband and wife team behind A Year of Dates, an innovative gifting company for couples, new parents, birthdays and now for self-care. Kate and I chat about her husband John joining the business full-time, how joining Not on the High Street […]